The VCH logo is a visual representation of our brand and must accompany all corporate communications. To maintain consistency, always use an authorized version of the logo and do not modify (squeeze or elongate) the aspect ratio of any logo.
The VCH logo is created using ITC Officina Sans for the wordmark and New Century Schoolbook for the tagline. If you require an EPS file, email firstname.lastname@example.org.
Download the one page Brand cheat sheet.
Download: PNG JPG EPS
Download: PNG JPG EPS
In most cases, sites, facilities, services, departments and programs are not able to create variations or have their own logos. If you believe you are one of the rare permissible cases eligible for sub-branding, please contact Communications and Public Affairs for approval. If you need graphic design help to set up your logo, please contact the
If you are approved to use a separate logo, there must be consistent use of the logo, colours, fonts, size and spatial relationships as shown in the following graphics and specifications:
- Font: officina bold font
- Font colour: ocean blue (PMS 307)
Vehicles, such as vans, cars and enclosed trucks, with a facility name need to follow these guidelines:
- Vehicle colour must be white
- Use secondary logo in ocean blue (PMS 307) and sunlit green (PMS 382)
- Do not use positioning line on van or other vehicles (For cars, use relative measurements)
- Facility name: officina bold font, 2" cap height (3" for trucks), centered on door panel, black font colour only. If the vehicle does not have door guards or trim, estimate that the trim line is 1/3 of the way up on the door to determine correct position of facility name
- Optional vehicle number: officina bold font, 3" height (4" for trucks), centered on door panel, black font colour only
- Truck rear door: officina bold font, 4" cap height, centered, black font colour only. If name exceeds length of logo, use two lines
Signage with a facility name and address needs to follow these guidelines:
- "y" represents 1/3 of sign (must maintain "x" and "y" ratio)
- Address line cap height is 2/3 of facility name cap height
- Use secondary VCH logo in white and blue
- The background colour is ocean blue (PMS 307) with white text
- Alternatively, you can use a white background with a ocean blue (PMS 307) and sunlit green (PMS 382) logo